Monday, December 5, 2011

How to find the correct foundation color

Have you ever felt so lost when it comes to finding the correct color of foundation?! You don't want something too light otherwise your face looks like a ghost and then you don't want something too dark that you have this round circle stopping right at your neck and you become this floating head. ughhh. Why does it have to be so complicated?

Notice how Emily Blunt's face is a lot paler then the rest of her body? Poor thing! She still looks beautiful, maybe she had spent the day out on the beach and got a tan and then didn't have time to go get a little darker foundation color?? Anyways, the point is it's super important to get the correct color match of foundation! I've totally made this mistake before, I'm sure we all have! I have gotten into the habit of taking a picture of myself before i'm done with my makeup because sometimes the bathroom mirror lies and a picture tells you the truth! We all get darker in the summer and paler in the winter so its important to have a darker and lighter shade of foundation on hand for the different seasons.
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I think a good place to start is to figure out your correct undertone. It has taken me awhile to figure out my own just because for awhile my skin was pretty tanned growing up and I always thought that I must have  olive skin undertone. What I didn't understand was that the tan was my skin tone, there are lots of different skin tones, very light, light, medium, dark, etc. and there is another part to your skin called the undertone. I was getting these two mixed up!

Sooo, then I moved to Idaho. Land of snow and ice for 9 months out of the year. Where your skin never see's the sunlight. My skin is very white now and I can really tell that I naturally have a light skintone with a little pink in the undertone. I would consider it more neutral/cool because it's not super pink but its not super yellow either. A good way to figure your own skin undertone is to wear a white shirt or put a white plain piece of paper up to your face and you will definitely be able to tell. There are cool (pink) and  warm (yellow) undertones and a neutral undertone.

Once you've figured your undertone out most foundation brands will tell you if they are for pink undertones or yellow undertones, olive or beige undertones.

If you live near a store that carries the brand of foundation you want to buy, go in there and swatch alittle on your jaw line to see if it blends in and disappears. This will be your correct shade. The key is you don't want to see it! Also, it helps to talk with a professional who works there and they can help match your color if your still struggling.

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But, if you're like me and live in a small city where the nearest Sephora is 4 hours away then you can go here.
Coolest website EVER! I just barely stumbled across it and it is sooo cool! I'm way excited I found it! What you do is enter in your skin tone and undertone and then it shows you a graph of different brands of foundations and the color. So you find a brand and the color that matches you best that you've already used and from there you can find the correct color in another brand without even having to try it on! For example I know for sure that I am Fairly Light in Bare Escentuals bare minerals foundation, so then from there I go down the graph and find that I am a #115 in Make up Forever HD foundation. Does that make sense? If not, go there and try it out! It's called Foundation Matrix.

Hope this all helps with your next purchase of foundation!
What are your favorite brands of foundation to use?

Leah

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